MARVEL: Universe of Super Heroes

MoPOP's largest exhibition to date required a marketing campaign to match.

As the museum's content manager, I engaged the community through a multi-channel social campaign that explored Marvel's 80-year history.

Responsible for global campaign messaging, copy, and social media strategy, content, and live event coverage.

Black_Panther_Costume_Adrienne_Clark_2018

Instagram

"Now, more than ever, the illusions of division threaten our very existence. We all know the truth: more connects us than separates us. But in times of crisis the wise build bridges, while the foolish build barriers." - T'Challa

By pairing high-quality images with quotes and behind-the-scenes information, my Instagram campaign resulted in more than 1,000,000 impressions.

The Mighty Marvel Movie Marathon

Iron Man

Ten years ago, I went to the theater on a Saturday night to see a Marvel film about a character I didn’t know too well.

I’ve been a comic book fan since I was eight years old, so as I went into the theater I felt versed in the art of the comic book film as it stood. Read more . . .

Iron Man Suit Close Up